Sweetgreen

eco-chic salad chain

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Fast-casual chains struggle as bowl fatigue affects customer loyalty
business Feb 27, 2026, 1:00 AM
Fast-casual chains struggle as bowl fatigue affects customer loyalty
  • Sweetgreen reported an 11.5% drop in same-store sales and is introducing wraps to counteract declining customer interest.
  • Chipotle is also facing sales declines and is diversifying its menu with a focus on protein-rich options.
  • Consumer price sensitivity is influencing dining choices, prompting fast-casual chains to adapt in order to attract diners.
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