In the United States, Starbucks has announced a special promotion for its Rewards members, offering a complimentary tall hot or iced coffee on the Monday following the Super Bowl. This initiative comes in celebration of the Seahawks' victory over the Patriots, which occurred during the recent Super Bowl. The offer is valid only at participating locations and applies when customers purchase a qualifying drink of equal or greater value. The free drinks are served in a unique, retro-style paper cup that features the original Starbucks logo, designed to celebrate the company’s rich heritage in coffee and craft. These special cups will be available throughout February while supplies last. The promotional offer has been communicated through a press release, and customers are encouraged to check the app for the coffee coupon under the 'Offers' tab. If they do not see it, they can inform the barista of their Starbucks Rewards membership when placing their order. In addition to this giveaway, Starbucks has introduced a new coffee blend called the '1971 Roast', named to honor the company's founding year. This bold, dark roast has been crafted to appeal to both long-time Starbucks fans and coffee newcomers, providing a complex flavor with a smooth finish. The blend serves as a nod to Starbucks’ origins, as the company began as a small shop in Seattle, selling high-quality coffee beans. Accompanying the new coffee blend, Starbucks will also launch themed merchandise that reflects its early branding from 1971, including mugs and tumblers featuring the signature green color. This move ties into the company's long-standing tradition of celebrating its history while continually striving for innovation and quality in its coffee offerings and customer experiences.