Gen Z feels betrayed as TikTok transforms into a commercial platform

Mar 10, 2026, 1:00 AM20

(Update: Mar 12, 2026, 7:11 PM)

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video-focused social media and social networking service owned by ByteDance

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Gen Z feels betrayed as TikTok transforms into a commercial platform

Seventy-nine percent of Gen Z TikTok users express nostalgia for the app's earlier days.
Many users report feeling overwhelmed by the increasing commercial nature of TikTok.
As a result, trust among Gen Z users in the platform has significantly diminished.

TikTok

video-focused social media and social networking service owned by ByteDance

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