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Round Table Pizza tops the list of overpriced chains in America

Mar 5, 2026, 9:00 AM10
(Update: Mar 5, 2026, 9:00 AM)
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Round Table Pizza tops the list of overpriced chains in America

  • ACE.com analyzed over 247,000 Google reviews from 19,942 pizza chains to determine price complaints.
  • Round Table Pizza was identified as the most overpriced chain with 71 price complaints per 1,000 reviews.
  • The findings suggest that customers are increasingly concerned about pizza pricing despite appreciating the quality.
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In a recent analysis, ACE.com conducted a study to determine the most overpriced pizza chains in the United States. The researchers examined over 247,000 Google reviews across 19,942 pizza establishments located within 30 major U.S. cities. Utilizing AI-powered natural language processing, they focused on keywords such as 'overpriced' and 'expensive' to quantify price-related complaints and customer ratings. The data revealed concerns about pricing, despite some customers praising the quality of food. Round Table Pizza was revealed to have the highest number of price complaints, with 71 complaints for every 1,000 reviews and an average rating of 4.00. Despite the negative sentiments regarding pricing, customer feedback highlighted appreciation for the quality of ingredients used by the chain, underscoring a possible disconnect between perceived value and customer satisfaction. For instance, a review noted the pizza was 'good' but still described it as 'very overpriced', illustrating the mixed feelings customers have towards the chain. Following Round Table, Domino's and Pizza Hut ranked as the second and third most overpriced pizza chains, with 14 and 20 price complaints per 1,000 reviews, respectively. Both chains, known for their reach across all 50 states, received average ratings of 3.49 and 3.54. Even though they position themselves as value-focused brands, customers frequently criticized their pricing structures. This situation raises questions about the affordability of popular pizza chains. The study also revealed that Sbarro and Pizza Ranch had significant price complaints, with Sbarro receiving 62 complaints per 1,000 reviews, and Pizza Ranch topping out at 73 complaints, but maintaining a higher average rating of 4.13. The research brings to light the critical point that customers are not solely concerned with the quality of food but also the price at which it is offered. Furthermore, it was noted that San Jose, California, emerged as the most expensive city for pizza, while El Paso, Texas, offered much better value, highlighting the geographical variations in pizza pricing across the country. The study's insights compel consumers to scrutinize the pricing practices of their favorite pizza chains and consider if they align with their expectations of value and quality.

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