Ellsworth Kelly

American painter, sculptor, and printmaker (1923-2015)

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Poppi reshapes soda marketing with unorthodox strategies
technology Apr 12, 2026, 2:00 AM
Poppi reshapes soda marketing with unorthodox strategies
  • Ella Ellsworth is the founder of Poppi, a fast-growing beverage brand in the United States.
  • She sold her company for $2 billion and adapted innovative marketing strategies, including memorable TV ads.
  • Her approach is now influencing larger companies like Pepsi, emphasizing agility and authenticity.
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